What counts as a roll-fed print?
We call roll-fed prints those products that are made on a large-format poster printer, on roll material. These are typically flat or mounted surfaces printed on one side, for example:
– large-format posters,
– roll-up graphics,
– banners,
– canvas prints stretched on a stretcher frame,
– shop-window or indoor posters.
These prints are not calculated per sheet, as with other products; instead, we print them from a continuous roll, so the basis of the pricing is set accordingly.
What is the pricing based on?
The total production cost is made up primarily of the following factors:
1. The size of the print
Printing is charged on a square-meter or centimeter basis. The larger the surface, the higher the material cost and the longer the printing time – and the price changes accordingly.
2. The type of material
You can choose from various roll materials, for example matte poster paper, plastic-based film, textile or canvas-effect material. Each offers a different visual effect and durability – and of course each belongs to a different price category.
3. Finishing
Some products require further processing:
– mounting on foam board or rigid board,
– stretching on a stretcher frame (for canvas prints),
– fitting into a roll-up system,
– cutting, trimming to size,
– film lamination, if extra surface protection is needed.
How large-format posters are produced: digital or offset?
It's important to know that our large-format posters can be made with two kinds of production technology:
Digital poster printing
– For cases when you want several different artworks (e.g. the different pictures of an exhibition, one-off posters).
– It is economical even for short runs and no plate-making is needed.
– The best choice if you need fast production or if every poster is different.
Offset poster printing
– We produce it this way if you want to order a poster with one identical artwork in a large quantity.
– The unit price is more favorable if the quantity is high.
– Because of the technological preparations for production, it only pays off above a certain quantity.
– Because of the complexity of the technology, the preparation and production time is longer.
Quantity discounts
For both digital and offset production, we apply tiered quantity discounts: the more you order, the more favorable the unit price.
